Tag - Pixability

Cause related ads increase fourfold

Purpose-driven ads are not only growing in number, but they generate more views and drive more results in the form of engagement rates, research shows.
Drawing on YouTube data, video ad tech company Pixability established that cause-related ads among the Interbrand 2016 list of top 100 global brands had increased fourfold over the past five years. Read more >>

Walmart’s 2016 holiday videos on YouTube have earned over 75M views – Insight from Pixability

Walmart’s push on YouTube this holiday season is paying off, earning the brand more than 75 million video views for its holiday-related content according to the video advertising platform Pixability. That number is far ahead of the second leading brand on YouTube during the same time period, Beats by Dre which has generated less than 30 million views from its holiday-related videos. Read more >>