Friend & Flowers Return With Wasabi, Take on Amazon in “Hot Storage”

In the market for cloud storage and related tech services, there is Amazon—and then there’s everybody else.

The Seattle-based company’s (NASDAQ: AMZN) Amazon Web Services business generated $12.2 billion in sales last year, and it controls an estimated 33 percent of the global market for cloud infrastructure services, according to a recent analysis by Synergy Research Group.

But that isn’t deterring Wasabi Technologies, a new Boston data-storage startup, from entering the fray. And the 18-person upstart is taking direct swipes at Amazon in its initial marketing campaign. Cue the David versus Goliath clichés—in this case, it’s David Friend and company versus the tech giants. Read more >>