For More Inclusivity In Wine, Our Language Needs to Change

…As the wine world evolves to reach new generations and a wider range of people, so does the language used to describe it. Many have begun to break away from shared verbiage.

“I grew up in Chicago, where there is no ‘forest floor,’” says Alicia Towns Franken, vice president of Archer Roose and head of mentorship at Wine Unify. “If we want more people to drink wine, we have to include them in the words we use to discuss wine.” Read more >>