Elizabeth Banks Apologizes For Latest Snake-Laden Rewards Program

Elizabeth Banks, Co-Owner and Chief Creative Officer of Archer Roose Wines issued a retraction & replacement of ‘The Snake Rewards Program.’ “You win some, you lose some,” says Elizabeth Banks, Hollywood actress and Chief Creative Officer of Archer Roose. “Not everyone can appreciate truly great business ideas.” In lieu of mailing live snakes, Archer Roose announces the launch of a new loyalty program, Roose Rewards. The Roose Rewards program is a complimentary rewards plan, in which customers can accrue points, bonuses, and unlock other exclusive member perks by reaching Enthusiast, Insider or Adventurer status. Rewards include items such as cash back towards your next purchase, early access to limited edition wines and seasonal events, and even exclusive merch. Read more >>