Tag - Pixability

Pixability Hires Industry Veteran John Danby To Lead Its European Operations

Pixability (www.pixability.com), the only provider of software and insights for video advertising on YouTube, YouTube on TV, Amazon Fire, Roku, and Hulu today announces the appointment of John Danby as Managing Director of the company’s European operations. The appointment comes at a time when Pixability’s European business has grown considerably. Read more >>

From Defense To Offense: Pixability’s Duffy Flips CTV Suitability On Its Head

Matt Duffy of Pixability, a vendor of brand safety tooling for YouTube and other platforms, describes how the category is evolving. Duffy points to a study from Global Alliance for Responsible Media and data from Comscore showing how comfortable advertisers have become with those channels. “It showed (that) YouTube is now over 99% brand-safe for advertisers,” he says. “According to Comscore, over 40% of CTV watch time is YouTube.” And Pixability just commissioned its own survey of ad buyer […]

‘CTV Has Become Dominant Way for People to Consume Content’: Pixability’s David George

“The shift from linear to digital is happening, and that just continues to happen at a rapid pace,” David George, CEO of video ad-tech startup Pixability, said in this interview with Beet.TV. “Last year really accelerated that shift. CTV has picked up as the dominant way for folks to consume content, which makes it attractive to brands.” Read more >>

Pixability Announces Appointment of YouTube and Video Advertising Expert Brian Atwood as Chief Revenue Officer

Pixability, the only provider of software and insights for video advertising on YouTube, YouTube on TV, Amazon Fire, and Roku, announced the appointment of Brian Atwood to the position of chief revenue officer. Atwood has extensive experience in the technology, software-as-a-service and digital media industries, and with YouTube and CTV specifically. Read more >>

Pixability Announces Launch Of BrandTrack, The First Software Platform That Helps Marketers Track Their Brand’s Presence On YouTube To Drive Better Results

Pixability, the leading provider of insights and optimizations for video advertising on YouTube and Connected TV, announced the launch of BrandTrack, a software solution built to help marketers measure brand performance on YouTube and shift strategies based on what is working to drive better outcomes. Read more >>